Our international and national marketing team is always looking for good illustrations to use in our marketing material. The images should not only be attractive, but should also fit well with our ideas and philosophy. As a phyto-pharmaceutical company with special extracts and very research driven minds, it is very challenging to find the right illustrations. It is said that a picture is worth a thousand words, however it needs to deliver the right words.
Therefore, we decided to start our own photo campaign in house with “real” employees from the medical, analytical, laboratory, agro services and marketing departments. We took thousands of pictures in our greenhouses, fields, medicinal garden and laboratory. It was an amazingly creative process, with more than 14 models in front of the camera. As a result, we created a range of emotional and authentic photographs showing enthusiastic employees working with plant material, in the laboratory, research or marketing & sales. The photographers put our employees together with black cohosh, monk`s pepper, St. John's wort, Passionflower and many other plants.
Watch out for our new photographs in the upcoming marketing material in which not only our employees, but also our medicinal plants cut a good figure.